INNODARE SUPPORTS YOU IN DEVELOPING INSIGHT FOR YOUR INNOVATIVE PRODUCT STRATEGY!
INNODARE ALSO SUPPORTS YOU IN GIVING YOUR IDEAS TO MAKE THE WORLD A BETTER PLACE TO LIVE IN!
Merriam-Webster defines insight as «the act or result of apprehending the inner nature of things or of seeing intuitively.»
As also this definition shows there are three main aspects of Insight Development
- Apprehend
- Inner nature
- Seeing Intuitively
Innovation requires seeing and understanding beyond the conspicuous, seeing and apprehending what is not seen.
Innovation requires diving into the inner nature of things and bringing out new opportunities to enhance human welfare.
Innovation requires using all five senses but also the six senses, our feelings, our free-thinking and our detailed observation capability.
Yes, but how do you accomplish all this?
The objective of insight development for innovation is to discover hidden problems in existing products and processes and also to come up with new, not apparent hurdles and unmet needs of potential customers. This process usually employs ethnographic methods, which INNODARE also supports with a unique and innovative system,
- Defining the ecosystem, including the value-chain actors
- Categorization of the insight areas with a completely free area
- Communicate and announce the request for insight ideas to all the stakeholders, both INNODARE Platform and also the interested Institute
- Gather data, videos, and photos as input by the stakeholders. Videos and pictures, if placed on the final report, are to be annotated for GDPR compliance
- Analyse and synthesize data and create a categorized report with a synopsis including possible insights also leading to blue ocean strategies or disruptive technology innovations
- Devise a technology, design-driven and market-driven approach insight as a part of the report and estimate possible opportunities
- Form the focus groups with a suggestion for the best combination of focus groups and lead users
INNODARE platform will support the users for all of the critical stages and leave the following stages to the owner of the insight development request, giving flexible and effective counseling support as needed.
Please have a look at the INNODARE Insight Development Methodology booklet for more detailed info on insight development.
You can buy the automatically created insight reports on the know-how management menu.
Depending on your membership level, a certain quantity of automatically created insight reports is free of charge.
INNODARE aims to create every month a certain amount of «Sustainable Development Goal« based and Emerging Technologies based insight reports.
You can also create your own subjects and ask for automatically created or editor-enhanced insight reports.
You can enter your comments in English, French, German, Italian, Spanish, Portuguese and Turkish. The final reports will be in English.
